Jay Townley - Consumer Friendly Bicycle Stores

Submitted by Jay on Thu, 2006-08-17 11:11.

This is a follow up call to "Perfect Competition" and talks about the major difference between a "customer friendly" bicycle store and an "enthusiast-operated" bicycle store. Enthusiast-operated bicycle stores generally have a stronger "endemic predjudice" towards women and older customers. This leaves HUGE amounts of money on the table and offends potential markets.

 

 

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