This is a conversation between Jay Townley of Gluskin Townley dot com and Russell Wrght of Theme Zoom dot com . Jay has returned from Interbike 2006 with some interesting observations. Trade Shows appear to be picking up on The Long Tail phenomenon and are no longer dominated by top tier brands but by third, fourth and fifth tier brands.

This is a fast paced conversation that will leave you lots of food for thought, inlcuding a full on description by Jay of the Specialty Retail Store of the future.

Russell asks Jay "Is an all scotch-tape store really possible? Will retail stores ever get that niche-focused?

Enjoy!